Healthcare is failing us.
While 20,000 people die annually in the UK from medical errors, complementary and alternative treatment (CAT) offers a preventative, holistic path forward.
Cardiovascular diseases affect over half a billion people globally, leading to more than 20 million deaths in 2021 alone, according to the World Heart Federation (around the same as the death rate due to Covid-19 in the same year).
Stress is a leading underlying cause.
All of our research participants so far have described themselves as proactive about their health—yet the infrastructure to support health-first living simply doesn't exist.
Finding trustworthy practitioners is still frustrating — fragmented searches, unverified credentials, conflicting information and isolated scrolling leave you questioning every choice.
The problem is urgent.
A new system is possible